Apple as the Next Consumer Electronics Giant

2007 – Apple’s recent corporate name change from Apple Computer, Inc. to Apple, Inc. is more significant than most people think. It’s not simply a matter of dropping Computer from the name because some of Apple’s products aren’t in the Macintosh product line and aren’t actual computers. It’s because Apple is changing – and fast.

Original Apple TV

In 2001, Apple expanded into music with the iPod. In 2007, into television with Apple TV. But the original Apple TV was a lot different than the compact models we’ve seen since.