The Lite Side
Microsoft the Ultimate Pyramid Scheme?
- 2005.08.03
Sometimes
the headlines just write themselves.
According to an article at the Register,
MS Website Trumpets 'Pyramid' Company, Microsoft has been
featuring a case study about GoldQuest, a pyramid scheme
company!
This, of course, is not Microsoft's fault. Companies that use
Windows to generate funds through pyramid schemes do not have to
tell Redmond what they are up to any more than purveyors of
spyware, adware, viruses, Trojan horses, networks of zombie
computers belching up personal information to Mafia lords,
spammers, or anyone else has to. These things manifestly do not
have anything to do with Microsoft per se, any more than
. . . some other analogy that I was thinking of but
forgot.
Any way, the point of this article (and I do have a point) is
that Microsoft itself is a kind of pyramid scheme.
In your classic pyramid scheme, you sell something of limited
value and tell the seller that they can make money by selling the
same valueless thing to friends for the same price less a minor
finder's fee. The "mark" is told that as more people join the
pyramid, more money trickles down the pyramid to him through the
finder's fees, eventually making him rich with very little
effort.
In the Microsoft version, the "mark" (an IT guy) is told that if
they use Windows, they'll be more compatible and more productive.
Further, if they convince 10 users in their company to use Windows,
then all the additional savings will be passed on to the IT
department, which can hire more people to take care of the
additional computers.
Managers further up the food chain know to get a budget proposal
through the executive committee. They need to include a technology
line estimating the costs of additional computers, data storage
resources, etc. required to complete a project. The IT guys clue
them into the savings they will have if they go single-platform
across the company, and the managers buy into the pyramid.
CEOs and CIOs are told not only by the managers but by the IT
staff as well how going single-platform (read: Windows) will save
them money not only for a particular project, but for the budget of
the company overall.
Funny thing is, no one ever writes a line item in a budget for
the savings. No managers ever get additional resources for these
savings, and somehow the IT staff always seems to soak up the
savings without managing to cut staff, reduce expenses, or increase
productivity.
Isn't that a pyramid scheme?
In a true pyramid scheme only the people in the first layer get
really rich. And those would be . . . umm . . .
lemme see . . . it wouldn't be the people actually
using the computers, hmm . . . not the managers
. . . not the CEO or CIO . . . hmm
. . . it would have to be . . . .
Microsoft!
Why is it, I wonder, that people always say, "They are making us
all switch to Microsoft," and never, "We are all switching to
Microsoft because we want to?"
- 2005.08.03
Sometimes the headlines just write themselves.
According to an article at the Register, MS Website Trumpets 'Pyramid' Company, Microsoft has been featuring a case study about GoldQuest, a pyramid scheme company!
This, of course, is not Microsoft's fault. Companies that use Windows to generate funds through pyramid schemes do not have to tell Redmond what they are up to any more than purveyors of spyware, adware, viruses, Trojan horses, networks of zombie computers belching up personal information to Mafia lords, spammers, or anyone else has to. These things manifestly do not have anything to do with Microsoft per se, any more than . . . some other analogy that I was thinking of but forgot.
Any way, the point of this article (and I do have a point) is that Microsoft itself is a kind of pyramid scheme.
In your classic pyramid scheme, you sell something of limited value and tell the seller that they can make money by selling the same valueless thing to friends for the same price less a minor finder's fee. The "mark" is told that as more people join the pyramid, more money trickles down the pyramid to him through the finder's fees, eventually making him rich with very little effort.
In the Microsoft version, the "mark" (an IT guy) is told that if they use Windows, they'll be more compatible and more productive. Further, if they convince 10 users in their company to use Windows, then all the additional savings will be passed on to the IT department, which can hire more people to take care of the additional computers.
Managers further up the food chain know to get a budget proposal through the executive committee. They need to include a technology line estimating the costs of additional computers, data storage resources, etc. required to complete a project. The IT guys clue them into the savings they will have if they go single-platform across the company, and the managers buy into the pyramid.
CEOs and CIOs are told not only by the managers but by the IT staff as well how going single-platform (read: Windows) will save them money not only for a particular project, but for the budget of the company overall.
Funny thing is, no one ever writes a line item in a budget for the savings. No managers ever get additional resources for these savings, and somehow the IT staff always seems to soak up the savings without managing to cut staff, reduce expenses, or increase productivity.
Isn't that a pyramid scheme?
In a true pyramid scheme only the people in the first layer get really rich. And those would be . . . umm . . . lemme see . . . it wouldn't be the people actually using the computers, hmm . . . not the managers . . . not the CEO or CIO . . . hmm . . . it would have to be . . . . Microsoft!
Why is it, I wonder, that people always say, "They are making us all switch to Microsoft," and never, "We are all switching to Microsoft because we want to?"
Join us on Facebook!, follow us on Twitter, use our Google+ page, or read our RSS news feed
Recent Lite Sides
- You Might Be a Computer Geek If..., 2009.06.17. 20 signs that you just might possibly be a computer geek.
- What if Apple thought like a PC company?, 2007.11.01. Apple has innovated and blazed its own trail. But what if it had followed the path taken by the PC copycats?
- How Microsoft can turn Vista lemons into lemonade, 2007.10.22. How Microsoft could profit by no longer allowing manufacturers to sell new PCs with Windows XP installed.
- More in the The Lite Side index.
Links for the Day
- Mac of the Day: Lisa, introduced 1983.01.19. The ancestor of the Macintosh had a mouse, a graphical interface, and a $10,000 price tag.
- May 21 in LEM history: 99: Not censorship - 01: USB and FireWire drives - 02: Hooked by a PowerBook - Printer sharing for Mac OS X - 04: Less frequent OS X uprades: Good or bad? - 07: I won't get an iPhone this year - Can 262,144 colors be considered 'millions'? - Most durable 'Book - 3 GB in a Mac mini? - 08: Quadra a great server for vintage Mac network
- Support Low End Mac
Recent Content on Low End Mac
- Flashback Removal Update for OS X 10.5 Leopard, Dropbox Pick of the Cloud Litter, and More, Mac News Review, 2012.05.18. Also Kodak Hero supports wireless printing from anywhere, WinOnX lets you run Windows apps on Macs, and free Mac Malware Remover.
- The MacBook Legacy: 2006 to 2011, Dan Knight, Mac Musings, 2012.05.16. Apple's original consumer Intel-based notebook, the MacBook filled an important niche until it was phased out in 2011.
- 17" MacBook Pro on the Way Out or Changing with the Times?, Dan Bashur, Apple, Tech, and Gaming, 2012.05.15. No other MacBook rivals its expansion options, but is that enough reason for Apple to keep the largest MacBook Pro around?
- More links in our archive.
Recent Deals
- Best Classic Mac OS Deals
- Best iBook G4 Deals
- Best 15" MacBook Pro Deals
- Best Mac Pro Deals
- Best 15" PowerBook G4 Deals
- Best 17" PowerBook G4 Deals
- Best MacBook Deals
- Best iPod shuffle Deals
- More deals in our archive.
About LEM Support Usage Privacy Contact
Follow
Low End Mac on Twitter
Join Low End Mac
on Facebook
Low End Mac Reader Specials
Macsales for the Right Mac Memory. Easy to Use Online Guide for no Guesswork! Mac Pro up to 128GB, iMac up to 32GB. MacBook/MB Pro, & Mac mini up to 16GB. - Macsales.com
Don't install Parallels to play poker online! Macpokeronline.com will show you how to download and play Poker on a Mac natively on your Mac in just minutes.
Favorite Sites
MacSurfer
Cult of Mac
Shrine of Apple
MacInTouch
MyAppleMenu
InfoMac
The Mac Observer
Accelerate Your Mac
RetroMacCast
PB Central
MacWindows
The Vintage Mac Museum
Deal Brothers
DealMac
Mac2Sell
Mac Driver Museum
JAG's House
System 6 Heaven
System 7 Today
the pickle's Low-End Mac FAQ
Affiliates
Amazon.com
The iTunes Store
PC Connection Express
Parallels Desktop for Mac
eBay

