250 Million iPhones Generate $150 Billion for Apple
Since Launch 5 Years Ago
PR: According to the latest research from Strategy Analytics,
Apple has generated $150 billion of cumulative revenues for its iPhone
family in the first five years since the product was first launched in
June 2007. A quarter of a billion iPhones have been shipped
cumulatively worldwide.
"Apple's first iPhone was launched commercially in the United States
on June 29, 2007. Between June 2007 and June 2012, Neil Shah, Senior
Analyst at Strategy Analytics, comments. "We estimate the iPhone family
of models has generated US$150 billion of cumulative revenues worldwide
for Apple. This is an impressive achievement and it illustrates just
how popular the iPhone has become during the past five years."
"The iPhone portfolio has become a huge generator of cash and profit
for Apple, says Neil Mawston, Executive Director at Strategy Analytics.
"A quarter of a billion iPhones have been shipped cumulatively
worldwide in the first five years since launch and Apple reaches its
fifth birthday at the top of its game. However, there are emerging
signs that the iPhone's next five years could get tougher. Some mobile
operators are becoming concerned about the high level of subsidies they
spend on the iPhone, while Samsung is expanding its popular Galaxy
portfolio and providing Apple with more credible competition."
The full report on device vendor performance metrics, Global Handset
Shipments Forecast by Quarter: Q2 2012, is published by the Strategy
Analytics Wireless Device Strategies (WDS) service.
Annual Cost of Charging an iPad Averages $1.36,
iPhone Just 25¢
PR: Consumers who fully charge their iPad tablet every other
day can expect to pay $1.36 for the electricity needed annually to
power the device, according to an assessment by the Electric Power
Research Institute (EPRI).
The analysis shows that each model of the iPad consumes less than 12
kWh of electricity over the course of a year, based on a full charge
every other day. By comparison, a 42" plasma television consumes 358
kWh of electricity a year. EPRI conducted the analysis in Knoxville,
TN, at its power utilization laboratory. Costs may vary depending on
the region a consumer resides and the price of electricity in a
particular location.
The assessment was conducted to determine the load requirements -
the amount of power needed to operate the devices - of the increasingly
popular iPad. According to Apple, 67 million of the devices have been
purchased worldwide.
EPRI calculations show that the average energy used by all iPads in
the market is approximately 590 gigawatt hours (GWh). In a scenario
where the number of iPads tripled over the next two years, the energy
required would be nearly equivalent to two 250-megawatt (MW) power
plants operating at a 50 percent utilization rate. A quadrupling of
sales in two years would require energy generated by three 250-MW power
plants.
"As information technologies continue to change rapidly we see
important implications for energy consumption," says Mark McGranaghan,
vice president of Power Delivery and Utilization at EPRI. "These
results raise important questions about how the shifting reliance from
desktop to laptop to mobile devices will change energy use and
electricity requirements for the information age. At less than a penny
per charge these findings bring new meaning to the adage, 'A penny for
your thoughts.'"
McGranaghan also points out that changes in battery technology and
technology features will affect energy requirements. Our measurements
indicate that New iPads will consume about 65% more electricity per
year. What remains to be seen is how better batteries, better features,
and changing preferences will affect overall energy consumption by
consumers as a whole.
The EPRI analysis shows that the Apple iPhone 3G consumes 2.2 kWh of
electricity each year, which results in a power cost of 25¢
annually.
Other products that were included in the analysis were laptop PCs,
which consume 72.3 kWh of electricity each year and cost consumers
$8.31, and 60W CFL light bulbs, which consume approximately 14 kWh of
electricity and cost consumers $1.61 a year.
iOS Devices Popular in Tehran Despite US Trade
Sanctions
9 to 5 Mac reports that Apple product vendors in Iran are laughing
at reports that some US Apple Store employees
refused sales to Farsi-speaking customers, noting that according to
a weekend story from the Agence France-Presse (AFP), iPhones and iPads
are widespread throughout the Iranian capital, with one salesman
telling AFP he had sold 40 iPhones the day before, explaining that it's
easy for traders to work around export restriction and claiming that
practically everyone in Tehran owns an iOS device.
In your editor's opinion, US sanctions against shipping products
like iPhones and iPads to Iran are woefully shortsighted and
wrongheaded. Putting these powerful Internet-enabled devices in the
hands of ordinary Iranians is more likely to result in democratic
pressure for reform than any trade sanctions that could be imposed.
The New York Times' Nicholas D. Kristof, who's recently visited
Iran, reports that half of Iranians are young, well educated, and
chafing at limits placed on their personal freedom, with the country
possibly already on the road to change that could be derailed by
ill-advised Western interference.
Kristof notes that he was was impressed during his 1,700-mile road
trip across Iran by how many of young Iranians share American values
and are more interested in fun rather than fanaticism, with youth
culture there nurtured by the Internet, with two-thirds of Iranian
households having computers. Pirated music, videos, and video games are
widespread.
Kristof maintains that these young people are Iran's future and
could become our allies, but that potential is being ignored by Western
policy-makers. Shipping boatloads of Apple iDevices might be a good
start.
I thought I was very fortunate last year when I dozed off with my
nearly-new iPad 2 on my lap and it
fell to the hard tile floor below, with no evident damage. However,
that 18" or so tumble was small beer compared with the torture and
battering Molly Wood on her new Cnet show Always On inflicts on
the New iPad. Wood says she tried
to simulate some of the toughest tests that real life throws at our
devices, like when we leave them in cars in inclement weather or they
fall to the floor, etc.
PR: DirectFix have posted a detailed iPad 3 teardown and
screen repair video, which instead of simply displaying the insides and
components of the iPad 3, actually shows the steps needed to tear down
and repair the device.
The video will step you through the process on how to replace the
LCD and touch panel screen on the Apple iPad 3 WiFi edition. So if you
accidentally drop your iPad 3 tablet and cracked the screen (which is
not covered on the standard warranty) then maybe your should head on
over to the YouTube video and see if you can fix it yourself and save
some money. At your own risk if you attempt it of course.
Microsoft Surface May Not Match iPad's Battery Life
but Could Be More Serviceable
Computerworld's Gregg Keizer says Microsoft's new Surface tablets
may not match Apple's iPad on battery life, according to estimates made
by Computerworld based on comparable devices. In it's Surface
announcement, Microsoft revealed the watt-hour (Wh) capacity of
device's batteries but made no undertaking as to projected charge
runtime, which is a critical attribute for tablet computing.
Keizer makes some deductive calculations based on what's known, with
Microsoft saying the ARM processor-based Windows RT Surface will have a
31.4 Wh rating, while the Ivy Bridge powered Core i Windows 8 Pro
Surface is rated at 42 Wh - essentially the same as the New iPad's 42.5
Wh battery that Apple claims lasts 10 hours while browsing the Web,
watching video, or listening to music. Of course, the iPad battery has
to contend with the Retina display's prodigious power demand, while the
non-Retina Pro Surface has the powerful but power-hungry Core i CPU to
feed.
It will be interesting to see how that plays out in the real
world.
Keizer also cites iFixit CEO Kyle Wiens observing that a
concatenation of factors will affect battery life for the Surface and
Surface Pro, including how successful Microsoft is at integrating power
management features, how many cores the processors have and how well
those cores are managed, the screen resolution, how many applications
can run simultaneously, and how Windows RT and Windows 8 handle
power consumption by those active apps.
Wiens also observes hopefully that based on Surface design drawings
Microsoft has published, showing standard Torx screws fastening the
case, the Surface may be easier to get into than the iPad or Apple's
new Retina MacBook Pro, which he's declared "the least-repairable
laptop we've taken apart." He suggests that battery replacement by the
user may even be possible. "Let's hope Microsoft will be better at
letting users repair or upgrade their own devices," Wiens tells Keizer.
It's a hope shared by many who are unenchanted by Apple's trend toward
sealed or near-sealed devices.
Surface vs. iPad: 5 Reasons You Should Ditch
Apple
TechPost's Sarah Martinez notes that serial challengers to the
iPad's throne have come and gone with a whimper, but she thinks
Microsoft's Surface may have the muscle and cachet to take on the
leader.
She observes that Microsoft has been clever enough to not challenge
Apple's iPad directly with a 'me too' product, but is instead working
at building up an ecosystem around the Windows 8 OS, which will not
only support desktops but also tablets and phones.
Martinez thinks the top five features which give Surface an edge
over iPad include:
A Bigger Display
The Type Cover, Integrated Kickstand, Digital Ink and Stylus
Windows 8 OS able to run the Microsoft Office productivity
suite.
Should You Buy an iPad or Wait for the Microsoft
Surface?
ZDNet's David Gewirtz says that even though we still don't know a
whole lot about Microsoft's Surface tablets - including price,
availability date, or even how long the battery will last - Microsoft
seems to have made a big enough impression with its tablet announcement
that some people, particularly enterprise users, are in a quandary as
to whether to buy an iPad now or wait for the Surface.
He contends that the case for waiting depends entirely on whether
you want a full-powered Windows 8 tablet. Giving a concrete
example, Gewirtz says that to connect to his corporate servers, he
needs a specialized VPN client that only runs on Windows, and he can't
open a path to his servers unless he have a Windows computer, meaning
that even if he takes his iPad, he still needs a Windows laptop to open
a gateway to do company work. So a full Windows 8 Surface would be
nice to carry and eliminate needing to carry the laptop.
An alternative would be to go with one of the thinner, lighter
Ultrabooks, and there's the question of a pointing device on the full
Windows 8 Surface, for which touchscreen input won't be adequate,
and no one is going to live in Metro,
so you're going to need either a stylus or a mouse.
But if what you really want is a production-capable tablet, the
Surface has an advantage that the iPad can't (more precisely Apple
won't) touch: a real USB port. Gewirtz notes that with a real version
of Windows and a USB port on the device, you should be able to make a
Surface into just about anything you want.
On the other hand, he advises that if you just want a tablet and are
not interested in running a full version of Windows 8 on it, buy
an iPad - and don't wait for Windows RT on a Surface, noting that he's
not sure there's any case to be made for Windows RT, based on Metro,
running on a Surface, and all you'd get for waiting would be far fewer
apps, an unproven system, and limited aftermarket support, with the
Windows RT Surface falling into the same class of not-quite-right
tablets as the BlackBerry PlayBook, the
HP TouchPad, and
every Android tablet out there.
Gewirtz says that despite how annoying he personally finds the iPad
("and I can't pick it up without being annoyed by something from the
stupidly-placed Home button to the constant, never-ending need to log
into the App Store for everything"), it's a solid, proven machine with
an almost uncountable number of apps available, plus an ecosystem that
will sell you everything from keyboards to cases.
BetaNews' Mihaita Bamburic maintains that for him and many others
like him, Surface is the only tablet that can be used for more than
light duty tasks. In contrast to the iPad's many compromises and
limitations, Surface supports Windows, which is the powerful sort of
platform most professionals need for work, noting that even the base
Surface model with Windows RT brings something that no Android or iPad
offers: Office 15. Bamburic contends that having Office preinstalled is
reason enough for many to choose this tablet over any competing
product, but additionally having a keyboard does wonders for
productivity, and a USB port gives users a tablet that really can
replace a computer.
Bamburic concludes that there are two choices: Get a Surface tablet
and do real work, or get another tablet - Android or iPad - and do your
work on a PC (or Mac). From that perspective, he finds the Surface a
no-brainer, with Microsoft having designed it for users who have work
to do, who need to be productive, and not for those who sit around and
play.
Techpinions' Ben Bajarin perceives tablets becoming the next
generation of computers for the mass market, with conventional
notebooks remaining relevant for only a niche segment of the
market.
He notes that for a large majority of consumers, notebooks were
overkill with respect to what they actually did with the product on a
daily basis, and they were being purchased for their portability more
than anything else.
In that context, he says he's beginning to wonder if Microsoft
launching its own line of tablets hurts the OEMs in a much more
important area than just competing with their notebook products,
suggesting that if the industry is headed in the direction he thinks it
is, more interest may be given to Surface-like products by the masses
than to notebooks, observing that in terms of reader interest, content
on tablets and recently Microsoft's Surface far exceeds the amount of
reads generated than he and his colleagues write about notebooks and
Ultrabooks in particular.
He further observes that Surface's form factor is different enough
from what most consumers are used to with a notebook that he believes
it will be seriously considered by anyone who is in the market for
Windows notebook, and that its impact on notebook sales for Microsoft's
partners could hurt them more than Microsoft competing with them in a
segment, making the product more disruptive to PC-makers notebook
strategy than to their tablet strategy, although it could well end up
being a spoiler for both Win 8 tablets and Windows notebooks.
TechCrunch's John Biggs says the site has independently verified
that Apple is working on adding a 19-pin port, replacing the current
30-pin port, to the new iPhone, a development that will send shocks
through the iPhone accessory ecosystem.
Biggs reports that three independent manufacturers have confirmed
that the 19-pin dock port is in the works.
Publisher's note: For our perspective on a new, smaller dock
connector, see A
Smaller Dock Connector for iDevices? Bring It On! where we point
out that the current dock connector doesn't support Thunderbolt or full
USB 3 speed. dk
Apple's Rip-off Plan to Make Existing iPhone
Accessories Obsolete
The Daily Mail's James Tozer says that according to reports, Apple's
iPhone 5 will use a 19-pin connector instead of the traditional 30-pin
connector for charging and for connecting to other hardware, thereby
rendering possibly sizable investments in existing accessories
obsolete. Fans are not amused.
iPhone 5 Dumping Dock Connector for Chipped Micro
MagSafe?
ZDNet blogger Jason D. O'Grady says he'd assumed the smaller
charging port on the bottom of recent iPhone 5 leaks was Micro USB, but
it's now looking like Apple may not be fixing to dump its lucrative
licensing business after all by dropping the venerable 30-pin Dock
Connector port on its iOS devices in favor of the Micro USB
standard.
The latest scuttlebutt is that Apple is moving from the Dock
Connector to a MagSafe-like magnetic latch, and even worse than the
proprietary Dock Connector it replaces, the new cable will include
chips to verify licensing of accessories to be used with the
devices.
If these rumors are accurate, says O'Grady, it means that instead of
embracing a worldwide standard for syncing and charging smartphones
(Micro USB), Apple will adopt an even more expensive and even more
proprietary port and cable to protect its highly lucrative Made For
iPhone (MFi) licensing program.
Google Unveils Nexus 7 Tablet, Android 4.1, and
Nexus Q
The Register's Iain Thomson reports that Google has used its annual
developer conference, Google I/0 2012 in San Francisco, to announce its
long-expected tablet, the Nexus 7, along with a new 4.1 build of
Android (codenamed Jelly Bean) and a hackable home streaming Android
computer called the Nexus Q that is shaped like a ball.
PR: The new Nexus 7 tablet from Google is coming soon.
Preorder the new tablet from Google and get $25 credit to spend on
Google Play, as well as some free content, including your own copy of
Transformers: Dark of the Moon.
Nexus 7 features a 1280 x 800 resolution display (same as the
13" MacBook
Pro) protected by scratch resistant Corning glass.
Google is claiming 8 hours of HD video playback, 10 hours of web
browsing, or 10 hours of e-reading.
Quad-core Performance
Nexus 7 is built for Google by AsusTek and comes with a NVIDIA Tegra
3 quad-core processor, whose 12-core GPU delivers rich and immersive
graphics while patented 4-PLUS-1 CPU design gives you processing power
when you need it and battery saving efficiency when you don't.
Nexus 7 runs Android 4.1, Jelly Bean, the latest version of the
world's most popular mobile platform OS with smarter notifications, new
widgets, and home screen customization that's as easy as
drag-and-drop.
Nexus 7 was made for Google Play, so all the entertainment you love
right in your hand: the world's largest collection of ebooks, millions
of songs, thousands of movies and TV shows, and a growing selection of
magazines - plus over 600,000 apps and games.
With over 4 million books to choose from, Nexus 7 gives you access
to the worlds largest collection of ebooks. Customize your reading
experience by adjusting the font, switching to day or nighttime modes,
and much more.
Hit movies and TV shows are instantly available on Nexus 7 in full
HD - there's no waiting for downloads and syncing or worrying about
storage space. And because Nexus 7 has a 16:9 aspect ratio screen,
you'll be watching your favorite content the way it was meant to be
seen.
With over 600,000 titles to choose from, Google Play has something
for everyone. Find the most popular free and paid apps, explore
hand-picked collections, browse by category or simply search for your
favorites.
Hundreds of popular magazine titles are offered - single copies of
new issues, or subscribe to your favorites on Google Play.
When you upload your existing music library to Google Play - up to
20,000 songs for free (Note: Cannot include DRM protected songs) - you
can stream your tracks and playlists from the Cloud. With the Music
Manager, you can easily import your entire iTunes music library into
Google Play. Once your music is imported, it automatically becomes
available on Nexus 7. You'll also be able to enjoy your music on the
Web at play.google.com and any other Android compatible phone or
tablet. You'll never need to sync or worry about backups again.
Nexus 7 comes with all your favorite Google Apps - like Gmail,
Chrome, Google+, and YouTube - putting the best of Google in the palm
of your hand. Easy to use, everything automatically syncs across your
tablet, phone, and computer. With tons of free cloud storage and
features you'll find nowhere else, Nexus 7 brings the best of Google
together in one simple, beautiful device.
Google Now brings you just the right information, at just the right
time. It tells you today's weather before you start your day, how much
traffic to expect before you leave for work, when the next train will
arrive as you're standing on the platform, or your favorite team's
score while they're playing. And the best part? All of this happens
automatically. Cards appear throughout the day at the moment you need
them. Learn more.
Nexus 7 comes with the speed and simplicity of Google Chrome, built
in. Browsing the Web from your tablet has never been faster - pages
load in a snap, and hardware-accelerated page rendering lets you
experience the mobile web, Chrome fast.
Gmail is better than ever on Nexus 7. Intuitively swipe back and
forth between email threads so you can read and respond quickly and fly
through your inbox. And offline search lets you search for emails even
when you don't have a WiFi connection.
Nexus 7 lets you video chat with up to nine friends at once with
Google+ Hangouts. You'll look great with the 1.2 MP front-facing
camera, and starting a Hangout is a snap - or you can join an ongoing
Hangout from your stream. Stay connected and keep the conversation
going wherever you are with Nexus 7.
Free Just Type iOS Notes Substitute Offers More
Configurability
PR: Shubham Kedia's Just Type is a clean and beautiful notes
app that is designed to fit you and your note taking needs. Since it is
designed for iCloud, your notes are always synced between all your
devices automatically.
Intuitive User Interface: Just Type puts your list of notes right
alongside the note you're currently viewing. Slide the note off to the
right and see your list of notes. Pick another one from the list or
just slide the note back in to continue jotting away! On iPad, simply
resize the note depending on whether you wish to view the list
alongside the note or wish to write fullscreen.
Sort and Search Using Color: Assign one of seven beautifully
designed colors to your notes. Use it to group your notes and search
for them easily. Or just pick the one you like aesthetically.
Fonts
to Choose From: Choose from one of 16 different fonts for your notes
based on whatever works for the note, or again, whichever you like
best.
Automatic Lists: Just Type makes lists a whole lot easier! It
automatically detects numbered or bulleted lists, making it much
quicker to quickly jot down ideas.
Sharing: Share your notes using by Messaging, Email (as text or an
attachment), or simply print or copy the entire note with a single
tap.
Star Important Notes: Slide to the right to star important notes,
and then browse your starred notes for quick access.
Undo/Redo Support: No need to worry about making mistakes. Just
Type has complete undo and redo support for all actions, from changing
colors and fonts to writing text and inserting/deleting notes. On iPad,
just swipe left or right with two fingers on the note to undo and redo
respectively.
System requirements:
Compatible with iPhone 3GS, iPhone 4, iPhone 4S, iPod touch (3rd
generation), iPod touch (4th generation) and iPad
PR: Arrow Note is a simple text editor with a few additional
options. It simplifies the process of moving through text. Also the
select/cut/copy commands have been added to a toolbar (no more pressing
and holding on top of the text!)
Features
Two new toolbars added to Apple's keyboard
Use arrows to move through text - up, down, left, right,
beginning, end
Use arrows to walk through selected text
Additional tab buttons
- Select/cut/copy/past/undo/redo
- Hide second toolbar when not in use
Character count on toolbar
Find and Replace words
Return to previous position
Useful for long texts
Folder based filing system
Data exchange - Email
Open In option - Copied text in clipboard automatically appears in
app as new file
Enabled inside app
Note: There is in-app advertising inside Arrow Note.
PR: Tuidle for the iPhone 4/4S is a phone case with a
built-in, rotatable adjustable finger strap that allows users to easily
perform all functions of their phone with just one finger - all without
blocking the speaker, microphone, or camera. Tuidle also allows users
to adjust their phone to either a horizontal or vertical view,
depending on their preference.
Using Tuidle, iPhone users can comfortably and securely navigate
their phone all while walking a dog, holding an umbrella or railing,
laying down, exercising, snapping photos and.... you get the idea.
Understanding the importance of multitasking, Tuidle has engineered
an iPhone case that allows users to do many things at once.
Features
Multitasking with your iPhone - Most of us are always on the go with
our iPhones and sometimes we just need both hands. Tuidle allows you to
essentially 'hold' the phone with one finger allowing you to
concentrate on actually using the phone with the rest of your hand.
Some scenarios where we find Tuidle very helpful include:
Using your phone on a subway/bus
Walking (but please, not on busy streets and sidewalks)
Holding Onto A Baby
Lying Down
Gaming
Pulling luggage and carrying bags
No Drop Zone
Tuidle allows you to have a secure grasp on your phone at all times.
The finger strap (made of artificial leather) is strategically placed
where your middle finger would normally be if you were using your phone
without Tuidle. This greatly reduces your chances of dropping your
phone.
Liberate Your Pinky
Without Tuidle we generally rely on our pinky finger to essentially
hold the phone up. Tuidle allows you to let go of your pinky finger and
still use your phone. We are going into too much detail here but go
ahead and notice how much stress is put on your pinky while you use
your phone currently.
No More Blocking the Speaker or Microphone
As noted above, most people use the pinky finger below the phone in
order to 'hold' it. This creates a problem sometimes when you end up
blocking the speaker or microphone with your finger. They are both
located on the bottom side of the phone. Tuidle allows you to let go of
the pinky thereby leaving the speaker and microphone unblocked.
Pictures
Slippery iPhones make it hard to take a picture. Note how much you
have to grasp the phone with all your fingers in order to take a simple
picture with the press of a button using your thumb (or other hand).
During all this you generally end up tilting your phone or blocking the
lens with one of your fingers. Tuidle prevents all that as your
comfortably hold your phone with one finger and are able to snap a
picture using the thumb of the same hand. You also prevent the
occasional lens blockage.
Another benefit is the peace of mind that you will never drop your
phone while taking pictures from heights. For example when taking
pictures from a moving bus, from atop a tall building and so on.
Other Features/Benefits
Rotate in any direction
Stand in landscape mode
Screen blockage: A lot of us unintentionally block part of the
screen (or accidentally type something, especially on the bottom part
of the screen) because we are not holding the phone properly. With
Tuidle you don't have to worry about accidentally pressing something on
the bottom side of the screen while you use your phone and you have
clear access to look at the entire screen.
Reverse use while riding a bike
Adjustable for any size finger: Tuidle's strap is adjustable for
any size finger. Instructions on how to quickly do this are included
with the shipment.
PR: Genius has
released LuxePad 9100, an ultrathin Bluetooth keyboard that is
compatible with iPad as well as with Android and Windows tablets. This
portable keyboard comes with the protective leather case that can also
be used as a stand, turning your tablet into a mobile office.
Only 1.75cm thick, the LuxePad 9100 easily slides into a bag or
purse alongside your tablet, making it ideal when travel, or just a day
in the park. When you need to write documents or type emails simply
pull out this ultrathin keyboard, press the CONNECT button, and start
writing. When finished, flip the on/off switch so to conserve battery
life.
The LuxePad 9100 features laptop-type scissor-action key switches.
The seven function keys give
one-touch access to a variety of iPad, Android, and Windows tablet
features such as play, pause, volume up, volume down, and home.
The LuxePad 9100 is a low power consuming keyboard. However, when it
does run out of power, it's a simple matter of replacing economical
standard AAA batteries.
The Genius LuxePad 9100 is now available in the USA and Canada from
various retailers (e.g., Amazon). LuxePad 9100 MSRP is $79.99
Kensington Introduces New Security and
Productivity Products for Apple Devices
PR: Kensington Computer Products Group has created the an
extensive selection of physical security solutions for Apple devices.
With a range of solutions for the iPad and Macs, Kensington has the
security needs of Apple business and education users covered. Analysts
predict that one-third of Apple iPads will be used by businesses by
2016. Security accessories designed by Kensington for specific Apple
computers, with specific uses in mind, provide an important first line
of defense against device theft and loss.
The average cost of device theft and liabilities associated with the
resulting loss of important business data is estimated to be $49,000,
according to research from the Ponemon Institute. Companies also risk
reputation or regulatory consequences if sensitive customer data is
lost, particularly in healthcare and financial businesses. One of the
easiest and most cost-effective ways to guard against device and data
loss is to use physical security, such as laptop locks and security
cases.
Apple iPad adoption for business has seen phenomenal growth in the
last year. According to a recent survey, over 97 percent of enterprise
tablet activations in Q1 2012 were for iPads. iPad adoption is most
common in the financial services sector followed by business and
professional services companies and the life sciences sector. A
separate study predicts that Apple tablet adoption will increase
dramatically to 230 million tablets globally by 2016, and one-third of
them will be purchased by businesses.
"As more companies adopt Apple computing products, its important
they also adopt an essential first line of defense to protect both the
devices and the data they contain," says George Foot, Kensington Vice
President of Global Marketing and Product Development. "Kensington's
30-year heritage in providing security products gives us a solid
understanding of the need to carefully match the security accessory to
the use and the design of the device. Whether people are using their
Apple computers to primarily view content, create content or to display
information, Kensington knows how to design physical security that
works alongside them seamlessly."
New Kensington Physical Security for the iPad
Kensington offers a full line of protection and productivity
accessories for the new iPad. The SecureBack family of cases preserves
the tablet's slim design. These cases feature a unique three-piece
design with a patent- pending locking system that quickly and easily
secures the iPad to prevent theft. The case utilizes the best in class
ClickSafe locking system that enables iPad users to easily lock their
tablet in just one click.
Kensington Folio SecureBack Protective Folio Case & Lock for
iPad (K67753AM; SRP $89.99)
With the Kensington Folio SecureBack Protective Case & Lock for
new iPad you'll have a stylish folio case to carry and protect your
iPad while on the go. When you reach your destination, the included
ClickSafe Lock will allow you to easily secure your iPad against theft
in just one click.
Integrated Folio makes it easier to carry
the iPad
Included ClickSafe lock secures in one click
Folio folds up to act as two-way stand with typing and viewing
modes
Folio is easily removed if required & maintains slim design
while adding security and protection
ClickSafe lock anchors on same side as 30-pin connector for easy
cable management
Built-in sound deflector increases volume from iPad speakers
Case protects back and sides from bumps and scratches
Additional Kensington SecureBack Family Products:
Kensington SecureBack Security Case for New iPad (K67750AM; SRP
$49.99)
Kensington SecureBack Security Case & Lock for New iPad
(K67751AM; SRP $79.99)
Kensington Folio SecureBack Protective Folio Case for iPad
(K67752AM; SRP $59.99)
These products are currently available for preorder at
Kensington.com, Amazon.com, and major resellers.
We believe in the long term value of Apple hardware. You should be able to use your Apple gear as long as it helps you remain productive and meets your needs, upgrading only as necessary. We want to help maximize the life of your Apple gear.
We believe in the long term value of Apple hardware. You should be able to use your Apple gear as long as it helps you remain productive and meets your needs, upgrading only as necessary. We want to help maximize the life of your Apple gear.
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We believe in the long term value of Apple hardware. You should be able to use your Apple gear as long as it helps you remain productive and meets your needs, upgrading only as necessary. We want to help maximize the life of your Apple gear.